Jun 24, 2021

3 min read

Content Marketing For Financial Services — Foleon

Engage your audience with content experiences that radiate authority and build trust

Discover how Foleon empowers financial institutions to create remarkable content experiences that are highly engaging, intelligent, and easy to govern.

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Building trust is critical in finance

More than ever before, communication professionals in financial services are looking for new ways to build trust around their brands. Whether it’s to engage existing clients, educate prospects, or inform stakeholders, financial institutions must deliver immersive, meaningful content experiences that fulfill the needs of modern-day audiences.

Financial Services institutions leverage Foleon to:

  • Package their content into interactive, personalized assets.
  • Monitor engagement and guide readers along the optimal path.
  • Reduce design complexity, and simplify security and governance.
  • Scale-up content velocity across their entire organization.

Your all-in-one interactive content creation platform

From thought leadership pieces and sustainability reports to lead capture assets like white papers and eBooks. See how Foleon helps you create all the assets your organization needs.

Easy to use

You won’t need a designer

With our intuitive drag & drop editor and suite of customizable templates, you’ll save on design costs and speed up your turnaround time.

  • Get lots of professionally designed templates
  • Use our powerful media library to manage your assets
  • Build it fast with our easy to use drag & drop editor
  • Everything is fully customizable to fit your brand

Mobile-first

Perfectly responsive right out of the box

Regardless of what screen size your audience uses, your digital publications will look equally gorgeous on every device.

  • Your digital publications are responsive out-of-the-box
  • Make micro-adjustments for different screen sizes
  • Mobile users can easily swipe through your publication
  • Show or hide content blocks on different screen sizes

Visually-immersive

Make your content come to life

With rich animations, background videos, and fluid transitions, your content will leave a lasting impression.

  • Use our big selection of animations and transitions
  • Embed videos or use them as full-screen backgrounds
  • Upload your own custom fonts and always stay on-brand
  • Engage readers with forms, CTAs, hotspots, and overlays

Fully intelligent

Measure, optimize, and grow your ROI

Foleon publications are built with cutting edge technology that lets you measure every aspect of reader behavior.

  • See important metrics at a glance with our reporting dashboard
  • Integrate your digital publication with Google Analytics for more detail
  • Use remarketing pixels to reach your audience after they leave
  • Update and optimize your publication even after publishing

Cutting-edge features

An extensive collection of features and solutions to quickly create and manage meaningful content experiences that build trust.

See all features

Content personalization

Create interactive content that takes important accessibility standards into consideration (like ADA and WCAG).

Password protection

Keeping your information safe is our top priority. Password authentication is just one of the many security options you can use.

Feature-rich media library

Easily access all your assets with our centralized media library or connect your Bynder account for even greater control.

Social lead generation

Gather accurate lead data from Facebook or LinkedIn by gating your publications behind social login prompts.

Team collaboration

Get more done, faster. Add multiple users to your account, assign roles and permissions, and collaborate seamlessly.

Theme manager

Save time and stay completely on brand by managing fonts, colors, typography, logos, and more from a central location.

Want to give Foleon a try?

Request a demo

Originally published at https://www.foleon.com.